LAVRENCE, from the Queer fringes of Sydney has arrived. Posing the question - why exist quietly when your true self is just waiting to shine? The singer-songwriter was ecstatic to share the universe he has lovingly created.
Growing up in a music obsessed household, LAVRENCE’s taste for performance was quickly established as he’d race home from school each day to perform “Spice” by The Spice Girls (dressing up as either Ginger or Posh). He later honed these skills at a performance arts high school where he studied singing, dancing & acting.
His debut single “Shine” was received with a great response from media and fans alike. Premiered via Purple Sneakers, they described the song as “pop at its absolute best; purposeful, strong, stylistic and moreso than anything, empowering.”
“Discovering LAVRENCE was like discovering a part of ourselves we were to intimated to approach, yet when we did, it became incredibly obvious that this was exactly what we'd been missing.” – The Eye Creative
“a glittery, 80s-tinged ode to empowerment on a single that'll make you feel comfortable and warm if you so need it.” - Pilerats
“…you’ll understand that Lavrence needs no validation whatsoever… he’s just a tiny bit fabulous.” – AuspOp
"It’s always a good omen when an artist’s debut single is both fantastically enjoyable and sounds completely sure of itself." - Outlet Mag
The PR Files are absolutely thrilled to be working with LAVRENCE on his Australian PR!